Lecce – The Florence of the South

Often referred to as the “Florence of the South,” Lecce is a city brimming with Baroque architecture, rich history, and vibrant culture. The historic center is a labyrinth of narrow streets lined with magnificent churches, palaces, and piazzas. Highlights include the Basilica di Santa Croce, with its intricate façade, and the Roman amphitheater, a testament to the city’s ancient past. Lecce is also known for its local craftsmanship, particularly the production of papier-mâché art. Visitors can indulge in traditional Apulian cuisine at one of the many trattorias that dot the city.

Ostuni – The White City

Perched atop a hill, Ostuni is famously known as the “White City” for its striking whitewashed buildings. This enchanting town offers stunning views of the Adriatic Sea and the surrounding olive groves. Its narrow, winding streets are filled with boutiques, cafes, and art galleries, making it a delightful place to explore. The Cathedral of Santa Maria Assunta, with its beautiful Gothic architecture, is a must-see. At sunset, the town glows in a golden hue, making it an ideal spot for photography and leisurely walks.

Alberobello – The Trulli Capital

Alberobello is a UNESCO World Heritage site famous for its unique trulli houses, which are traditional stone dwellings with conical roofs. The town’s picturesque streets are lined with these charming structures, creating a fairy-tale atmosphere. The Trullo Sovrano, the only two-story trullo in town, offers insight into this unique architectural style. Visitors can also explore the Trulli Museum to learn about the history and construction of these iconic buildings. Alberobello is a true representation of Apulia’s cultural heritage.

Polignano a Mare – A Coastal Paradise

Perched on cliffs overlooking the Adriatic Sea, Polignano a Mare is a breathtaking coastal town known for its stunning views and crystal-clear waters. The town’s historic center features narrow alleys, whitewashed houses, and stunning sea views. The famous Lama Monachile beach, nestled between cliffs, is a popular spot for sunbathing and swimming. Polignano a Mare is also known for its delicious seafood restaurants and the renowned gelato shop, “Dalla Vecchia Fattoria.” The picturesque setting and vibrant atmosphere make it a must-visit destination.

Gallipoli – The Pearl of the Ionian Sea

Gallipoli is a charming seaside town that boasts a rich history and beautiful architecture. The historic old town is situated on an island connected to the mainland by a bridge. Visitors can wander through its narrow streets, explore the ancient castle, and visit the stunning Cathedral of St. Agatha. Gallipoli is renowned for its fresh seafood, and the bustling fish market is a testament to the town’s maritime heritage. With its stunning beaches and lively atmosphere, Gallipoli is a perfect destination for a seaside getaway.

Vieste – The Jewel of the Gargano Peninsula

Vieste, located on the Gargano Peninsula, is a stunning coastal town known for its dramatic cliffs and beautiful beaches. The town’s old center is characterized by narrow streets, whitewashed buildings, and stunning views of the Adriatic Sea. Vieste is home to the iconic Pizzomunno rock, a limestone monolith that towers over the beach. Visitors can enjoy the local cuisine, including fresh fish and regional dishes, while taking in the breathtaking sunsets along the coast. With its natural beauty and historic charm, Vieste is a must-visit destination in Apulia.

Martina Franca – Baroque Elegance

Known for its beautiful Baroque architecture, Martina Franca is a picturesque town nestled in the Itria Valley. The town’s historic center is filled with elegant palaces, churches, and charming squares. The Basilica di San Martino, with its stunning façade and ornate interior, is a highlight. Martina Franca is also famous for its local cuisine, particularly capocollo, a delicious cured meat. The town hosts several festivals throughout the year, showcasing its vibrant culture and traditions.

Cisternino – A Hidden Gem

Cisternino is a quaint town known for its whitewashed houses and stunning views of the surrounding countryside. The town’s historic center features narrow streets, small shops, and charming squares. Cisternino is famous for its fornelli, where visitors can savor local specialties like bombette (grilled meat rolls) and other traditional dishes. The town’s relaxed atmosphere and authentic Apulian charm make it an ideal destination for those looking to escape the crowds and experience local culture.

Matera – The City of Stones

Although technically in Basilicata, Matera is often included in itineraries for those visiting Apulia due to its proximity and remarkable beauty. Known for its ancient cave dwellings called Sassi, Matera is a UNESCO World Heritage site that offers a glimpse into the region’s history. The town’s winding streets, stone houses, and stunning views of the Gravina River create a captivating landscape. Visitors can explore the rock churches, ancient caves, and local shops that showcase the town’s rich artisan traditions.

Monopoli – A Picturesque Harbor Town

Monopoli is a charming harbor town with a rich history and beautiful coastline. The town features a stunning seafront promenade, sandy beaches, and a historic center filled with narrow streets and lively squares. The Charles V Castle and the Cathedral of Monopoli are highlights worth visiting. Monopoli’s fishing tradition is reflected in its delicious seafood, which can be enjoyed at local restaurants. With its blend of history and coastal beauty, Monopoli is a delightful destination for travelers.